This year, we’re celebrating four years of Milk in Glass!
Our Milk in Glass story began all the way back in 2017, when we started offering milk in returnable, refillable glass bottles at Farmers Markets across Victoria. Then next year, we launched our Pozible crowdfunding campaign, with the aim to raise funds for equipment that would allow us to release 3000 glass bottles per week to retailers. Thanks to a groundswell of amazing support, we overshot our target – and Milk in Glass became a reality!
In 2019, we launched into a range of fantastic retailers and since then – with the ongoing support of loyal customers – we’ve saved 35.97 tonnes of plastic through our Milk in Glass efforts!
It is truly amazing to see our Milk in Glass in so many sustainably-minded stores and cafés across Victoria, with many of these locations also adopting our Milk on Tap program. Here, we partnered with legendary Tassie company The Udder Way to deliver instant refills of our Full Cream and Low Fat Milk to customers – and work towards eliminating single use plastics in the dairy industry and beyond.
We also continue to see the commitment of our wonderful customers through sales and returns, and although Covid-19 did see an understandable drop in the rate of returns, we’re happy to say it returned to 85% over the past 12 months.
And how’s this for a milestone – we’re on track to hit one million bottles sold by the end of this year!
The success of Milk in Glass simply could not have been achieved without all of you: the stockists, original Pozible pledgers, regular bottle filler-uppers and all the team at Schulz Organic Dairy. We appreciate every drop of effort you have put in to help spread the word!
We’re so proud of these results – but we think we can go bigger (and better).
We’re looking to invest in a number of projects to significantly improve Milk in Glass production, including investing in a reconditioned foil cap to seal our existing bottles (and reduce plastic usage!), an improved semi-automatic bottle and keg washer in partnership with the legends at Rhima, and to make some modifications to our glass bottle design to increase its lifecycle!
If you’d be interested in learning more about how you can help us reach our goals to further reduce waste in the dairy industry, click here and enter your details.